Phire Dawson (born January 22, 1984 in Bridgeport, Connecticut, now known as Phire Dawson Cole) is an African-American model, actress, former NFL cheerleader/dancer, and writer/journalist. She is formerly known as one of Barker's Beauties on The Price is Right from 2005-2008.

Early LifeEdit

One of six children born and raised in Bridgeport, Connecticut, Phire comes from a prominent pageant family. Her sister, Alita, was Miss Connecticut USA 2002 and prior to that, she was Miss Teen Connecticut USA 1997. Throughout middle school and high school, Phire was a passionate dancer and was also very athletic and passionate about sports. She enjoyed weekly or biweekly basketball and football games. Cheerleading was a second nature for Phire and after she graduated from high school, she packed her bags and moved to Atlanta where she attended and graduated from Spellman College with a degree in English and Writing.

In 1996, she danced and cheered for Team America for the Olympics venue. Many of the girls from Team America soon tried out for the Atlanta Falcons Cheerleading squad but Phire decided to wait for a year before she would audition. To her surprise, she made the team first time trying out for the cheerleading organization and it was her first time experiencing watching a live professional game and of course, having the best seat in the Georgia Dome. Dancing and cheering for the Falcons became a great experience for Phire and also helped her grow on a professional dance and cheerleading level and even though, she only cheered for the Atlanta Falcons for one season, she walked away with a lot of memories and new friends.

Dawson then traded in her pom-poms for a desk at CNN, where she worked as a video journalist.

The Price is Right & Later CareerEdit

After working at CNN, Dawson was on the move again as she packed up and headed to the west coast, moving to Los Angeles to pursue a career in modeling and acting. Within a year, she began gracing the pages of various magazines and landing commercial gigs but she achieved her greatest success when she began appearing one of Barker's Beauties on The Price is Right as her first appearance aired on November 3, 2005.

During that time, she has also appeared on other shows which include the short-lived NBC game show Identity and the third season of The Janice Dickinson Modeling Agency on the Oxygen network as well as appearing on the Card Sharks episode of the short-lived CBS series Gameshow Marathon (hosted by former talk show hostess Ricki Lake) alongside ex-Price model Rebecca Mary Pribonic as the card dealers (they have never appeared together on Price as Rebecca left the series back in January).

Over the next two years, Phire continued on as a rotating Barker's Beauty on The Price is Right as the show soon transitioned into a new era as 35-year veteran host Bob Barker took his final bow on June 15, 2007 (airdate) and comedian and actor Drew Carey announced as the new host, making his Price debut on (airdate) October 15th (Phire was one of the models present for his first episode). With Drew now at the helm, Phire continued on with the series coming into the next year and after 177 appearances (including 7 of the 10 2008 Million Dollar Spectacular shows) under her belt, her final episode aired on December 16, 2008, which incidentally was also the final appearance of fellow model Gabrielle Tuite (since 2003).

Trivia & Personal LifeEdit

Since leaving The Price is Right, Phire has continued to act and model in Hollywood.

She starred in an 2008 short titled Seba, playing the title character. She also appeared in another short film titled Heart's a Mess, a film by fellow Price model Lanisha Cole. In 2010, Phire appeared opposite Paula Jai Parker and Tony Grant in Jessica Sinclaire's Confessions of a Lonely Wife, a made-for-DVD film.

In 2012, she was listed in Complex magazine as one the 25 Hottest Game Show Eye Candy, coming in at number eight. Her fellow former and current Price models Rachel Reynolds, Lanisha Cole, Claudia Jordan, Lisa Gleave, Tamiko Nash, Jennifer England, Kathleen Bradley, Gena Lee Nolin, Cindy Margolis, Nikki Ziering, Amber Lancaster and Manuela Arbeláez also made the list with Manuela coming in at #1 followed by Amber at #2.

As of today, Dawson has gone back to her roots as a writer. Sice 2015, she has been married to actor Yoji Cole. Her fellow Price is Right models (having remained close since departing the series back in 2008) Lanisha Cole and Gwendolyn Osborne not only attending the wedding, they were Phire's bridesmaids.


“With my career I have lived by these etiquette rules on television, on stage, and in front of thousands of people. Flyy Girl Etiquette is about balancing class and enjoying life without regrets or embarrassment to yourself, damaging relationships, or limiting your future.”- Phire Dawson



Her Official Site
Her Twitter Page

YouTube VideoEdit

Phire in "Heart's a Mess" trailer directed by Lanisha Cole